Hi Girls,

Last week…
I’ve been getting out and about looking for inspo in LA’s fashion scene it’s been quite a week.

Walking around iconic places such as Hollywood, Beverley Hills, Malibu, venice Beach plus some off-the-beaten-track places, this melting pot of creative energy has me very inspired.  My by WILLA travel capsule has been brilliant, with coolish nights and mild days, I’ve worn most pieces and I’ve especially loved the new Traveller Wrap at night and The Icon Jeans during the days…I think I noticed an admiring glance or two??

There’s lots of neutral colours around in light knits and flowing dresses, stripes galore, wide leg pants and great little cropped jackets everywhere.  Anything goes here and I’ve noticed that in the same places where cool casual is worn, there are also amazing high-end designer looks, intertwining seamlessly with street style.

I love the combination of both looks such as by WILLA’s silk touch slip skirts with a denim jacket or a beautifully tailored jacket with jeans.  Unexpected combinations are expected here in LA and it’s a complete validation of our by WILLA direction; essentials with an edge.  Luxury and style.  It’s hard not to stare!